Pemamek announces a subsidiary opening in Spain

To reinforce its local presence and bring the services closer to its customers, Pemamek Ltd. is opening a joint venture company, Pemamek Iberia S.L., together with Arasol Industrial in Spain. The new company Pemamek Iberia S.L. will be led by Sales Director, Peter Senz.

As a part of the global growth strategy, Pemamek further strengthens its presence in Iberia by establishing a joint venture, Pemamek Iberia S.L., with Arasol Industrial (Aragonesa De Soldadura S.L.).

Pemamek Iberia, located in Zaragoza, officially starts its operations in April 2022 and covers the markets of Spain and Portugal. To lead the sales in Spain an experienced sales professional and long-time partner Peter Senz has been hired.

“We are opening a joint venture company together with Arasol to strengthen our presence and to support our future growth in Spain and Portugal. Being close to our customers is an essential part of our long-term business strategy. We’re excited to have Peter joining the team of Pemamek, as we have a long partnership with him in PEMA solution sales and he has a profound knowledge of the Spanish market as well”, tells the CEO of Pemamek Ltd., Juha Mäkitalo.

”After ten years of co-operation with Pemamek, I feel excited to deepen our relationship further and start the new joint venture together, states Roberto Domínguez, CEO Arasol. We have a solid position in the Iberia market, and this is a great way to strengthen it further”

“This is an incredible opportunity for myself and our family company. Arasol is a long-time distributor of Lincoln Electric in Spain and has been cooperating with Pemamek for several years with great success. The future looks extremely positive in our business sector and this new joint venture will create a lot more opportunities for growth”, summarizes Sales Director of Pemamek Iberia S.L., Peter Senz.

The PEMA Iberia Sales Team is also strengthened by Sales Manager, Raul Lorenzo. Raul has an extensive background in the welding, automation, and especially wind energy segment and his professional knowledge will benefit all our existing and future customers in Iberia. 

PEMA Service Team will be close to customers and provide any technical help locally. In addition to having its own personnel available, Pemamek will continue maintaining and developing its local partner network and agents in Spain and Portugal.

From the left: Peter Senz, Jukka Rantala, Roberto Domínguez, Jaakko Heikonen and Raul Lorenzo.

For more information, please contact:

Juha Mäkitalo, CEO, Pemamek Ltd.,, +358 50 570 6293
Peter Senz, Sales Director, Pemamek Iberia SL,, +34 658 907 327

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